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中级创意与营销服务实战英语A2 · B1 · B2

营销活动复盘常用英语句子

Campaign Performance Reporting

汇总广告投放数据,分析ROI、转化率等指标,并向管理层汇报活动效果。 先熟悉表达,再进入综合模式完成听、写、跟读和主动回忆。

场景中的高频表达

1

本次活动的投资回报率超出了预期目标。

The ROI for this campaign exceeded our projected targets.

2

点击率很高,但转化环节流失严重。

Click-through rate was high, but conversion drop-off was significant.

3

微信公众号带来了主要的销售线索。

The WeChat Official Account generated most sales leads.

4

建议下次增加短视频平台的投放预算。

I recommend increasing the budget for short-video platforms next time.

5

用户留存率在第二周出现了明显下滑。

User retention rates dropped noticeably in the second week.

6

完整的分析报告将在周一发送给各位。

The full performance report will be sent to you on Monday.